The DVD Association is now the International Digital Media Alliance (IDMA). They are petitioning the Blu-ray Disc Association and AACS-LC for better licensing terms for blu-ray disc providers:
1 - make BDA/AACS licensing simpler;
2 - make AACS per-title licensing less expensive;
3 - reduce the AACS CPA fee to enable more publishers to publish using replicated BD-ROM.
2 - make AACS per-title licensing less expensive;
3 - reduce the AACS CPA fee to enable more publishers to publish using replicated BD-ROM.