Phillips has announced that is has acquired the portion of Telextrax, the video content tracking service, that it did not own from former joint venture partner Medialink.
Teletrax was launched in 2002 as a joint venture between Philips and Medialink Worldwide Incorporated (Nasdaq: MDLK). Based on Philips’ digital watermarking, and fingerprinting technologies Teletrax provides clients with services that enable them to precisely track and monitor where, when and how their content is being aired via cable, satellite and terrestrial broadcasting. In 2006, Teletrax partnered with Philips for its Mediahedge service, an end-to-end service platform for identifying, monitoring and monetizing media content on the Internet.
All vendor profiles are based on original, indepenent reserach that has not been financially supported by the vendor profiled prior to publication.
Copyright (c) Copyright 2005-2018 Patent Kinetics, LLC. No portion of this site including headlines may be used for any commercial purpose whatsoever without attribution and a link back to www.managingrights.com.