Games Digest reports that 2Kgames has loosed restrictions on the number of machines on which each user can simultaneously install BioShock. Originally, the user was restricted to 2 machines; the limit is now reportedly 5. The changes came in response to numerous user complaints regarding Sony's SecuROM protection software used by 2K. In addition to the limited number of copies, users also complained that SecuROM triggered some anti-virus software.
It's obviously very difficult, but not impossible, to strike a better balance between the need to protect digital assets and the need to get out of the consumer's way. Copy control, DRM, and other security technologies will not be accepted unless the industries involved do a better job of creating more unobtrusive solutions. Users also need to be told in advance about the security solutions being installed on their machines and how to remove both the application and the security software. Failure to inform fully was a contributing factor to the rootkit fiasco not so long ago.